The whole aim of search engine optimisation is to get as high up the search result list as possible.
Organic listings are the free listings you get below the sponsored listings. The position you website takes in this listing is dependent on how well your webpages are constructed and “tagged”.
There are alot of benefits from organic listing.
- The are free – there is no fee for pay to click advertising
- You get better long term results.
- They tend to generate better quality leads
- You will find on a well designed website about 70% of the click thrus you get are from organic listings.
Organic listings are a cross between a science and an art and require careful planning and regular monitoring.